Objective
A large research firm on behalf of a pharmaceutical company wanted to evaluate the following:
- Corporate reputation
- Competitive landscape
- Brand value in the India market
- Market share
- Quality processes
Approach
The research team at Liquid Sample recruited and engaged with fifteen industry experts from leading pharmaceutical firms in India. The team recruited the following audiences for ninety-minute in-depth Zoom interviews leveraging our first-party databases and custom recruiting.
- Physicians
- KOLs
- Distributors
- Policy-makers
Results
The insights from the in-depth interviews helped the client uncover the following from the consultation.
- Strategies for improving corporate reputation and brand image
- Competitive landscape and competitor’s marketing strategies
- Industry best practices
- Compliance and regulatory environment
- Supply chain process improvement
- Improvement in product quality control processes
- Business monitoring processes and improvements
About Liquid Sample
Liquid Sample is the premier qualitative research and expert interviewing firm, founded in 2010. We leverage AI-led precise database matching and strategic custom recruiting to help our clients onboard the best-fit B2B respondents. Our services include senior executive interviewing, expert network interviewing, and stakeholder research using quantitative, qualitative, and mixed-mode methods.
Our unwavering commitment to providing high-quality insights powered by accurate data has enabled us to respond to our client’s most critical business needs. With over 13 years of experience, Liquid Sample has consistently delivered exceptional results and provided reliable and actionable insights to give you a competitive edge in the market.
