Objective
A leading consulting firm actively sought to engage with executives who have in-depth practical understanding (with quantitative analysis) of the potential impact of Generative AI (based on large language models) in the healthcare industry.
The primary objective was to comprehensively understand the experience that doctors have in implementing and using artificial intelligence in their practice and hear about the quantitative impact of AI on patients, doctors, and hospitals.
Approach
Liquid Sample focused on engaging with doctors (cardiologists, oncologists, pulmonologists, therapists) and recruited ten experts through our custom recruitment expertise. The client conducted sixty-minute in-depth interviews with pre-tasks with these experts to gain valuable insights and expertise.
Results
Comprehensive sixty-minute interviews with pre-task were conducted with doctors (cardiologists, oncologists, pulmonologists, therapists) and the client was able to discover invaluable insights across the following:
- Potential impact on people/patients in terms of seamless clinical experience, decrease of human interaction with doctors, decrease of primary health care due to shift towards disease prevention (ideally in context of cardiovascular diseases)
- Potential impact on the pharmaceutical process – production, delivery and drug usage
- Potential impact on length of life, specifically around cardiovascular diseases
- Potential impact on government regulators in terms of AI policies (taking in account ethical
challenges of generative AI) - Potential impact on structure of clinical labour market, specifically in cardiological and surgical professions
About Liquid Sample
Liquid Sample is the premier qualitative research and expert interviewing firm, founded in 2010. We leverage AI-led precise database matching and strategic custom recruiting to help our clients onboard the best-fit B2B respondents. Our services include senior executive interviewing, expert network interviewing, and stakeholder research using quantitative, qualitative, and mixed-mode methods.
Our unwavering commitment to providing high-quality insights powered by accurate data has enabled us to respond to our client’s most critical business needs. With over 13 years of experience, Liquid Sample has consistently delivered exceptional results and provided reliable and actionable insights to give you a competitive edge in the market.
