About Us
Your Trusted Partner For Data Driven Insights
Who We Are
At Liquid Sample, we are fully committed to providing exceptional client service and delivering research projects with complete confidence. We work closely with clients worldwide, offering expert advice on the most appropriate research data collection methods – qualitative, quantitative, or mixed mode – to deliver high-quality data that enables our clients to make informed decisions.
With decades of experience, our team of analysts excels in delivering even the most complex research projects, providing clients with complete confidence and peace of mind.
What We Do
Liquid Sample collaborates closely with clients to recommend appropriate methodologies for their research objectives. We leverage our first-party databases to help clients with qualitative, quantitative, and mixed-mode research approaches. Our methodologies include online focus groups, in-depth interviews, telephonic in-depth interviews, telephone interviewing, computer-assisted web interviewing, and more.
Our custom recruitment and sourcing methods, first-party databases, and collaborative approach empower clients to make informed decisions with powerful insights.
Our Purpose & Values
Our values guide us in establishing enduring and value-based relationships with clients and professionals.
Innovation
Our responsibility to redefine and innovate enables us to provide valuable and meaningful data. We are committed to delivering insightful and accurate information on an ongoing basis.
Ownership
We take complete responsibility for providing accurate and reliable research data.
Community
We power our brand with talented, dedicated, experienced consultants and analysts.
Integrity
Our commitment to eliminating fraud and utilizing best practices ensures the delivery of accurate insights backed by valid data.
Quality + Excellence
We are committed to delivering nothing but the best, and our drive for excellence is unwavering.
Commitment to Success
We prioritize the success of both our clients and employees. We strive to achieve positive outcomes and growth for all involved parties.
Our Advantages
13+ Years Experience
Clients have been relying on us since 2010. We’re committed to carrying out the projects successfully and on time.
Independent
We operate independently and uphold highest professional standards to ensure unbiased & validated research findings.
Global Reach
We have conducted research on 5 continents covering 30 odd countries.
100% Validated Data
You receive verified clean data which is ready to be analyzed.
Native Interviewers
Trained native interviewers who conduct interviews in 15+ countries.
100% In House
15+ LANGUAGES, 50+ CATI stations, 50+ full-time trained interviewers, 75+ remote interviewers globally.
Meet the Team
The People Behind Our Strategy
William Kasper
Managing Partner
William Kasper
Managing Partner
William is a leader with extensive experience driving revenue and business growth.
He has extensive experience in private equity, consulting, and green-field projects. With his hands- on experience managing construction equipment and utility vehicle businesses, he has effectively led cross-functional teams to achieve significant results.
Anup Dharmani
SVP – Client Development
Anup Dharmani
SVP – Client Development
As an experienced entrepreneurial revenue and strategic partnership leader, I possess over 15 years of expertise in qualitative, quantitative, and mixed-mode research methods, expert interviewing, insight communities, and custom panels. As a business developer, I excel in building strong customer relationships, devising effective market strategies, and creating innovative solutions to optimize sustainable revenue.
Anup has a proven track record of successfully driving ROI through strategic business development, cross-functional leadership, cutting-edge IT platform development, global account management, and impactful strategic partnerships.
Anup has prior experience working with various leading research and data collection firms, including Luth Research, Pureprofile, Borderless Access, Toluna, Sample Strategies, and HBG. During his time with these companies, he held multiple roles that involved new business development, expert interviewing solutions, and online panel/community building for research and technology clients.
Anup is a Computer Science Engineer with a Management degree in International Business.
Mani Arora
Vice President - Growth
Mani Arora
Vice President - Growth
Mani is a skilled marketing, business development, and sales leader who uses data and results-driven approaches. He has experience across various industries, including media and entertainment, freight, and supply chain. With over two decades of strategic planning and business development experience, Mani has been instrumental in delivering sustainable revenue growth to both high-growth startups and established enterprises in movie distribution, freight solutions, transportation, and supply chain companies.
At Liquid Sample, Mani oversees the company’s growth and expansion strategies for revenue/P&Lgrowth across the Americas and excels at fostering strategic partnerships with key clients.
Mani has experience working with top Hollywood studios, production houses, and movie producers/distributors. He played a crucial role in establishing Scrabble Entertainment operations in Israel. Currently, he operates out of San Jose, California, leveraging his expertise to deliver exceptional results.
Indie Singh
Commercial Director
Indie Singh
Commercial Director
Indie is a seasoned business development expert with over a decade of experience selling IT cloud solutions to high-growth organizations and start-ups. Indie specializes in database solutions and cloud migration.
At Liquid Sample, Indie drives the company's business expansion in Australia and New Zealand, which includes developing commercial and market strategies, creating a robust sales funnel, and managing key client relationships across ANZ.
Indie is based in Auckland, New Zealand, and holds a business management degree from Glasgow, UK.
Amanmeet Khanna
Director – Business Development
Amanmeet Khanna
Director – Business Development
Liquid Sample Statistics
1,000+
Qualitative Projects Delivered
2,500+
Quantitative Projects Delivered
7,500+
Experts Interviewing Calls delivered
30+
Number of Clients
5 Continents
Geographies
15+
Languages
24 x 7
Research Support
4
Office Locations
GDPR Complaint & ISO Certified
Certifications & Certifications