Case Study

Automotive Market Research

Objective

A global strategy firm contacted us on behalf of an automotive giant seeking insight into the Thai, Vietnamese, and Indonesian automotive markets.

Challenge

The client wanted to understand the growth drivers, demographic factors, market regulations, financing, and trade agreements to make investment decisions.

Approach

  • Liquid Sample conducted 45 in-depth interviews of 90 minutes duration in each market with automobile manufacturers, car dealers (new and used), industry experts, and senior executives at auto companies and financing institutions.

Results

  • The in-depth interviews provided valuable insights on market growth, demographics, regulations, policies, trade, and financing agreements. These insights aided the client in making informed investment decisions.

Testimonial

"Thanks to the detailed insights, our client got clear understanding of growth drivers & other aspects that helped them in making sound investments."
ᅳ Research Analyst (Consulting Firm)
error: Content is protected !!